Xoom
Our Latino and Multicultural Division started working with Xoom in August 2008. The company, an online global money transfer start-up based in San Francisco backed by venture capitalists Sequoia Capital, New Enterprise Associates, SVB Capital and Fidelity Ventures, tapped the agency to help it grow market share with Mexican consumers. Mexico presents an incredible growth market for Xoom, as it is estimated that Mexicans living in the United States send home more than $19 billion a year.
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